We revive what seemed hopeless — and build what’s only just beginning.
The name came naturally. For over a decade, we’ve helped founders and teams understand what’s not working — and how to fix it.
Some are lucky enough to start with us from day one. Others find us later — when things are already on fire.
If we had a dollar for every time we heard this…
“Honestly, we don’t even remember why we built this.”
“It’s a mess. Too many features, no clear results, and we’re almost out of budget.”
When we say success can be mapped, measured, and built – people often don’t believe us. But we do. And that’s where the real work begins.
So yes – we are a real trauma center. Because even in the most uncertain moments, we know exactly what to do.
Stacy Dia
Co-founder & CEO
A patch won’t help when what you need is surgery
You are in Diagnostic Floor
This is where we begin with a deep diagnosis of your product.Just like in medicine – without the right diagnosis, any treatment would be meaningless.
Your users drop off halfway and you don’t know why.
You’ve added AI — but the user logic collapsed.
You’re scaling, but every new feature breaks something old.
You launched fast — but it’s all stitched together with hope and Figma.
The vision got blurry. The roadmap — even blurrier.
You’re losing users, money or sleep — or all three.
You’re just starting and want to avoid the expensive mistakes, and set yourself up for real growth
There is no point in putting on a pretty patch here.
You are in
Records Floor
Here you’ll find case studies that show how we work, what diagnoses we’ve made, and the results our “treatments” have achieved. It’s where you can see real examples of companies who came to us with similar challenges, and left healthier, stronger, and growing.
/UI /UX /AUDIT /PRODUCT REDESIGN
Redesigning an Insurance Customer Portal to Deliver +28% Conversions and 2K New Users Every Month
Transforming RVOS insurance management with a modern, intuitive digital portal.
/UI /UX /AUDIT /PRODUCT REDESIGN
Alpha Omega – Redesigning Neurosurgical Tools for Patient Care, making their advanced DBS tech more usable for brain surgeons.
Simplified complex interfaces to provide intuitive workflow for surgeons and neurologists, and elevate patient care
Process — it’s a strategy where every detail matters
You are in
Treatment Floor
We’ll help you build it right from the core. Some are lucky enough to start with us from day one. Others find us later — when things are already on fire.
We examine what’s failing: user drop-offs, broken logic, AI that confuses.
📂 Clear diagnosis. No guessing.
We map what to fix, in what order, and why it matters.
📂 Priorities. Timelines. Clarity.
We align UX, AI, and dev into one coherent system.
📂 Smarter flows. Real integration
We stay in the room. Help you ship.
📂 Not just strategy — working results.
We’re proud of every case —
each one is a choice to live and grow.
Igor Dia
This is our CTO – your tech headache stops here
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